Published in Agency life, Client Relationship
Coinciding with us launching our refreshed brand, we are proud to announce the launch of the new brand that we have developed for our client MTC.
MTC works in probation, custody and consultancy, operating the London and Thames Valley Community Rehabilitation Companies (CRCs) and the Rainsbrook Secure Training Centre (STC). The company has been going through a change in ownership, and this presented the ideal chance to refresh their brand and how they communicate. MGA has been working closely with the client over the past few months to develop this new brand platform and set of key communications channels.
The launch of their new website and intranet are central to the new communications mix, supported by a wide range of new look company collateral. Having spoken with a wide range of stakeholders from within the various services and the Exec Team, we have developed a brand platform which better reflects the organisation as it is now and provides a more engaging brand to appeal to their wide range of audiences.
Rayman Bains, Executive Director of Corporate Communications & Business Development at MTC, commented: “We have found MGA to be the perfect partner in our quest to develop a new brand for MTC. Their mix of creativity and project management diligence was clear from the get-go, and we have been very pleased with the outputs. They have really invested in understanding our world and this has resulted in a brand that we can all be very proud of.”
